Skip to main content alibris logo
Sensory Neuroexperience - Villalobos, Melissa, and Leal, Martin
Filter Results
Shipping
Item Condition
Seller Rating
Other Options
Change Currency

The book aims to understand the neuroexperiences as managerial innovation in gastronomic enterprises. It was supported by the authors Braidot (2009), Schmitt (2006), Manzano (2012), Stevenson (2001), Daft (2005), Drucker (1997). In summary, gastronomic ventures have great opportunities in emerging markets, within which there are consumers willing to be seduced by all the commercial proposals that lead them to tour spaces where a Universe of sensory Neuroexperience is generated through managerial innovation that reaches to ...

loading
Sensory Neuroexperience 2024, Editions Notre Savoir

ISBN-13: 9786207514434

Trade paperback