"Metadata such as the hashtag is an important dimension of social media communication. Despite its important role in practices such as curating, tagging, and searching content, there has been little research into how meanings are made with social metadata. This book considers how hashtags have expanded their reach from an information-locating resource to an interpersonal resource for coordinating social relationships and expressing solidarity, affinity, and affiliation. It adopts a social semiotic perspective to investigate ...
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"Metadata such as the hashtag is an important dimension of social media communication. Despite its important role in practices such as curating, tagging, and searching content, there has been little research into how meanings are made with social metadata. This book considers how hashtags have expanded their reach from an information-locating resource to an interpersonal resource for coordinating social relationships and expressing solidarity, affinity, and affiliation. It adopts a social semiotic perspective to investigate the communicative functions of hashtags in relation to both language and images. This book is a follow up to Zappavigna's 2012 model of ambient affiliation, providing an extended analytical framework for exploring how affiliation occurs, bond by bond, in online discourse. It focuses in particular on the communing function of hashtags in metacommentary and ridicule, using recent Twitter discourse about US President Donald Trump as a case study. It is essential reading for researchers as well as undergraduates studying social media on any academic course"--
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Add this copy of Searchable Talk: Hashtags and Social Media to cart. $39.30, good condition, Sold by Book Mob rated 4.0 out of 5 stars, ships from Santa Clarita, CA, UNITED STATES, published 2018 by Bloomsbury Academic.
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Good. Size: 6x0x9; Minor wear on edges and corners. Clean pages with no markings. The image in this listing is stock photo for reference. Textbooks may not include supplemental items i.e. CDs, access codes etc. Actual item may differ. Any queries, just ask for photos. Your satisfaction matters!
Add this copy of Searchable Talk to cart. $47.14, like new condition, Sold by Media Smart rated 4.0 out of 5 stars, ships from Hawthorne, CA, UNITED STATES, published 2018 by Bloomsbury Publishing.
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Add this copy of Searchable Talk: Hashtags and Social Media to cart. $139.57, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2018 by Bloomsbury Academic.