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Sales and Marketing Checklist for Profit-Driven Home Builders

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Sales and Marketing Checklist for Profit-Driven Home Builders - Mitchell, Jan, and Craftsman
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Here, builders will find the information they need to create a marketing plan, budget for marketing, gather basic marketing information, manage sales people, run a PR campaign, and conduct promotional events. It includes the major steps involved in the process of selling through the close, move-in, warranty service, and asking for referrals.

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Sales and Marketing Checklist for Profit-Driven Home Builders 1998, Home Builder Press, Washington, DC

ISBN-13: 9780867184358

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