Skip to main content alibris logo

Sales First!: Growing Our Company the Old-Fashioned Way, the ColorMatrix Story

by ,

Write The First Customer Review
Sales First!: Growing Our Company the Old-Fashioned Way, the ColorMatrix Story - Shaughnessy, Michael, and Haugh, John
Filter Results
Shipping
Item Condition
Seller Rating
Other Options
Change Currency

How do you grow a business to $100 million in revenue without venture capital? SALES FIRST! These two entrepreneurs financed growth the old-fashioned way: by selling products. In the 1980s, Midwestern chemical salesmen John Haugh and Michael Shaughnessy found a new way to add color to plastics. Their product was an incremental innovation for the massive global plastics industry. It had great potential, but they lacked the connections and experience needed to raise venture capital. How would they afford to grow their ...

loading
Sales First!: Growing Our Company the Old-Fashioned Way, the ColorMatrix Story 2020, Braun Collection

ISBN-13: 9781735599908

Trade paperback