Skip to main content alibris logo

Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want

by

Write The First Customer Review
Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want - Salz, Lee B
Filter Results
Shipping
Item Condition
Seller Rating
Other Options
Change Currency

"If we don't drop our price, we will lose the deal." That's the desperate cry from salespeople as they try to win deals in competitive marketplaces. While the easy answer is to lower the price, the company sacrifices margin- often times unnecessarily. To win deals at the prices you want, the strategy needed is differentiation. Most executives think marketing is the sole source of differentiation. But what about the sales function of the company? This commonly neglected differentiation opportunity provides a multitude of ...

loading
Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want 2022, Amacom, Nashville

ISBN-13: 9781400238194

Trade paperback

Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want 2018, Amacom, Nashville

ISBN-13: 9780814439906

Hardcover