"A book that starches the fluff from social media and helps managers allocate capital and find the unicorn among unicorns...ROI." - Scott Galloway, Professor of Marketing, NYU Stern School of Business. "This isn't just a practical way to think about the return on social media, it's also a spot-on accurate way to reframe your social efforts." -Ann Handley, Chief Content Officer, MarketingProfs, WSJ Bestselling author of Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content Every top salesman ...
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"A book that starches the fluff from social media and helps managers allocate capital and find the unicorn among unicorns...ROI." - Scott Galloway, Professor of Marketing, NYU Stern School of Business. "This isn't just a practical way to think about the return on social media, it's also a spot-on accurate way to reframe your social efforts." -Ann Handley, Chief Content Officer, MarketingProfs, WSJ Bestselling author of Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content Every top salesman knows there's nothing more important than being 'top of mind' with customers. Every great manager knows there's nothing more critical than getting a positive return on every investment made, whether it be in the form of time, bandwidth or dollars. Then there's social media. The biggest time- and money-waster in human history. Unless it's not. The fact is, social media is the biggest disruption to 'the way you do business' since movable type. And if you're not doing it, you're dead and just don't know it yet. ROTOMA - The ROI of Social Media 'Top of Mind' is about all the above-and more. - If you know you should be doing social media, but don't know where to start, this book is for you. - If you're a manager who needs to fully understand, plan for, explain or embrace the ROI of social media, ROTOMA is for you. -And if you just like books that serve up a gourmet buffet of actionable ideas you can actually use, it's for you too. "ROTOMA is brilliant! Being "top of mind" is the new imperative in our digitally cluttered world. Superbly written - equally insightful and entertaining. Valuable tips shared in the context of fascinating stories and case studies. Especially loved the "Personal Branding Power Hour." Highly Recommended!" - Sandra Long, author, LinkedIn For Personal Branding: The Ultimate Guide
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Add this copy of Rotoma: the Roi of Social Media Top of Mind to cart. $3.26, good condition, Sold by Goodwill rated 5.0 out of 5 stars, ships from Brooklyn Park, MN, UNITED STATES, published 2017 by Createspace Independent Publishing Platform.
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Good. Corners are bent. Stains on outside cover/inside the book. Cover/Case has some rubbing and edgewear. Access codes, CD's, slipcovers and other accessories may not be included.
Add this copy of Rotoma: the Roi of Social Media Top of Mind to cart. $3.50, very good condition, Sold by HPB-Ruby rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2017 by CreateSpace Independent Publishi.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Rotoma: the Roi of Social Media Top of Mind to cart. $4.00, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2017 by CreateSpace Independent Publishi.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Rotoma: the Roi of Social Media Top of Mind to cart. $5.00, good condition, Sold by HPB-Movies rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2017 by CreateSpace Independent Publishi.
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Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Rotoma: the Roi of Social Media Top of Mind to cart. $5.24, very good condition, Sold by HPB-Diamond rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2017 by CreateSpace Independent Publishi.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Rotoma: the Roi of Social Media Top of Mind to cart. $7.99, very good condition, Sold by HPB-Ruby rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2017 by CreateSpace Independent Publishi.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Rotoma: The ROI of Social Media Top of Mind to cart. $16.87, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2017 by Createspace Independent Publishing Platform.
