Elizabeth Johnson's Resistance and Empowerment in Black Women's Hair Styling develops the argument that one way Black women define themselves and each other, is by the way they style/groom their hair via endorsement by the media through advertisement, idealized identification of Black female celebrities, and encouragement by professional celebrity hair stylists who serve as change agents. As a result, hair becomes a physical manifestation of their self-identity, revealing a private and personal mindset. Her research ...
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Elizabeth Johnson's Resistance and Empowerment in Black Women's Hair Styling develops the argument that one way Black women define themselves and each other, is by the way they style/groom their hair via endorsement by the media through advertisement, idealized identification of Black female celebrities, and encouragement by professional celebrity hair stylists who serve as change agents. As a result, hair becomes a physical manifestation of their self-identity, revealing a private and personal mindset. Her research answers the following questions: What is the relationship between Black females' choice of hairstyles/grooming and transmitted messages of aesthetics by the dominant culture through culturally specific magazines?; What role do the natural hair blogs/vlogs play as a change agent in encouraging or discouraging consumers grooming their hair in its natural state?; What impact does a globalized consumer market of Black hair care products have on Hispanic/Latinas and Bi-Racial women?; Are Black female Generation Y members more likely to receive backlash for failure to conform their hair to dominant standards in their hair adornment in the workplace? Johnson thus demonstrates that the major concern from messages sent to Black women about their hair is its impact on Black identity. Thus, the goal of Black women should be to break with hegemonic modes of seeing, thinking, and being for full liberation. This critical and deep consciousness will debunk the messages told to Black women that their kinky, frizzy, thick hair is undesirable, bad, unmanageable, and shackling.
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Add this copy of Resistance and Empowerment in Black Women's Hair to cart. $65.71, new condition, Sold by Booksplease rated 4.0 out of 5 stars, ships from Southport, MERSEYSIDE, UNITED KINGDOM, published 2020 by Routledge.
Add this copy of Resistance and Empowerment in Black Women's Hair to cart. $86.99, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2020 by Routledge.
Add this copy of Resistance and Empowerment in Black Women's Hair to cart. $125.62, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2020 by Routledge.
Add this copy of Resistance and Empowerment in Black Women's Hair to cart. $51.47, good condition, Sold by Midtown Scholar Bookstore rated 5.0 out of 5 stars, ships from Harrisburg, PA, UNITED STATES, published 2013 by Routledge.
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HARDCOVER Good-Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name-GOOD Standard-sized.
