This book reminds readers that the simple act of watching television is not simple at all, but is a highly calculated and controlled interaction between the companies that produce television and the people who watch it. It looks at the television industry and examines how it operates to help us understand the role that television plays as well as the influence that it has on the lives of its viewers. Complete with a history and evolution of the industry and its most popular genres, this volume demonstrates television's ...
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This book reminds readers that the simple act of watching television is not simple at all, but is a highly calculated and controlled interaction between the companies that produce television and the people who watch it. It looks at the television industry and examines how it operates to help us understand the role that television plays as well as the influence that it has on the lives of its viewers. Complete with a history and evolution of the industry and its most popular genres, this volume demonstrates television's substantial influence on society and culture. Analysing what viewers watch and why, the chapters also explore how television programs are made and the strategies used to attract and maintain audiences. This critical guide enables readers to appreciate the strategies of programming and to become more aware of television as a cultural force, as important now as when it was originally published in 1998.
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Add this copy of Reaching a Critical Mass: a Critical Analysis of to cart. $91.78, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2013 by Routledge.
Add this copy of Reaching a Critical Mass: a Critical Analysis of to cart. $155.63, good condition, Sold by Phatpocket Limited rated 4.0 out of 5 stars, ships from Waltham Abbey, ESSEX, UNITED KINGDOM, published 1997 by Routledge.
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Good. Ships from UK in 48 hours or less (usually same day). Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. 100% money back guarantee. We are a world class secondhand bookstore based in Hertfordshire, United Kingdom and specialize in high quality textbooks across an enormous variety of subjects. We aim to provide a vast range of textbooks, rare and collectible books at a great price. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. We provide a 100% money back guarantee and are dedicated to providing our customers with the highest standards of service in the bookselling industry.
Add this copy of Reaching a Critical Mass: a Critical Analysis of to cart. $175.00, very good condition, Sold by BingoBooks2 rated 4.0 out of 5 stars, ships from Vancouver, WA, UNITED STATES, published 1997 by New York, New York, U.S.A. : Lawrence Erlbaum Assoc Inc.