This text equips students with the essential skills for developing and writing public relations materials, covering all areas of public relations writing--including news releases, backgrounders, newsletter and magazine articles, brochures, print advertising copy, and broadcast scripts. Recent technological changes are also covered to give students an understanding of how technology impacts the public relations industry. In the constantly changing world of public relations, the text continues to stress the need for public ...
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This text equips students with the essential skills for developing and writing public relations materials, covering all areas of public relations writing--including news releases, backgrounders, newsletter and magazine articles, brochures, print advertising copy, and broadcast scripts. Recent technological changes are also covered to give students an understanding of how technology impacts the public relations industry. In the constantly changing world of public relations, the text continues to stress the need for public relations professionals to communicate more effectively to all audiences.
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Add this copy of Public Relations Writing: the Essentials of Style and to cart. $1.45, good condition, Sold by BookHolders rated 5.0 out of 5 stars, ships from Gambrills, MD, UNITED STATES, published 2007 by McGraw-Hill Humanities/Social Sciences/Languages.
Add this copy of Public Relations Writing: the Essentials of Style and to cart. $2.20, very good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1999 by NTC/Contemporary Publishing Company.
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Add this copy of Public Relations Writing: the Essentials of Style and to cart. $2.47, good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2010 by McGraw-Hill Education.
Add this copy of Public Relations Writing: the Essentials of Style and to cart. $2.47, good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2010 by McGraw-Hill Education.
Add this copy of Public Relations Writing: the Essentials of Style and to cart. $2.47, good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2010 by McGraw-Hill Education.
Add this copy of Public Relations Writing: the Essentials of Style and to cart. $2.47, good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2010 by McGraw-Hill Education.
Add this copy of Public Relations Writing: the Essentials of Style and to cart. $2.62, very good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2007 by McGraw-Hill Humanities/Social Sciences/Langua.