Managers of successful organizations need to focus on two things: profit and revenue growth. The trouble is that most managers think they must focus on one at the expense of the other. They cut costs or raise prices to increase profits and fail to focus on revenue. Or, they cut prices to raise revenue with a volume spike and discover that their profits suffer. Pricing with Confidence demolishes the conventional wisdom that there must be a trade-off between revenue and profit growth. And, it shows managers how to kick the ...
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Managers of successful organizations need to focus on two things: profit and revenue growth. The trouble is that most managers think they must focus on one at the expense of the other. They cut costs or raise prices to increase profits and fail to focus on revenue. Or, they cut prices to raise revenue with a volume spike and discover that their profits suffer. Pricing with Confidence demolishes the conventional wisdom that there must be a trade-off between revenue and profit growth. And, it shows managers how to kick the price discount habit. Senior managers will recognize the need to understand and frame the value of what they sell to customers. In ten steps, this book demonstrates how managers can have both healthy profit margins and robust revenue growth. It shows how they can break free from this false trade-off, grow both revenues and profits, and reap unprecedented opportunities for success.
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Add this copy of Pricing With Confidence: 10 Ways to Stop Leaving Money to cart. $1.97, fair condition, Sold by Goodwill of Orange County rated 5.0 out of 5 stars, ships from Santa Ana, CA, UNITED STATES.
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Add this copy of Pricing With Confidence: 10 Ways to Stop Leaving Money to cart. $2.81, good condition, Sold by Vive Liber Books rated 5.0 out of 5 stars, ships from Somers, CT, UNITED STATES, published 2008 by Wiley.
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Good. Pages are clean with normal wear. May have limited markings & or highlighting within pages & or cover. May have some wear & creases on the cover. The spine may also have minor wear. May not include CD DVD access code or any other supplemental materials.
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Very Good. Very Good condition. Like New dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included.
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Add this copy of Pricing With Confidence: 10 Ways to Stop Leaving Money to cart. $6.00, very good condition, Sold by Academic Book Solutions rated 5.0 out of 5 stars, ships from Medford, NY, UNITED STATES, published 2008 by Wiley.
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Good. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
Add this copy of Pricing With Confidence: 10 Ways to Stop Leaving Money to cart. $27.74, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Hialeah, FL, UNITED STATES, published 2008 by John Wiley & Sons Inc.
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Add this copy of Pricing With Confidence: 10 Ways to Stop Leaving Money to cart. $82.39, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Hialeah, FL, UNITED STATES, published 2008 by John Wiley & Sons Inc.
