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One Billion Customers: Lessons from the Front Lines of Doing Business in China

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One Billion Customers: Lessons from the Front Lines of Doing Business in China - McGregor, James
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From one of the most successful journalist/businessmen ever to do business in China, this is a blueprint for doing business successfully in the world's fastest growing consumer market.

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One Billion Customers: Lessons from the Front Lines of Doing Business in China 2007, Free Press, New York, NY

ISBN-13: 9780743258418

Trade paperback

One Billion Customers: Lessons from the Front Lines of Doing Business in China 2005, Free Press, New York, NY

ISBN-13: 9780743258395

Hardcover