If you want to go in one direction, the best route may involve going in another. This is the concept of 'obliquity': paradoxical as it sounds, many goals are more likely to be achieved when pursued indirectly. Whether overcoming geographical obstacles, winning decisive battles or meeting sales targets, history shows that oblique approaches are the most successful, especially in difficult terrain. Pre-eminent economist John Kay applies his provocative, universal theory to everything from international business to town ...
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If you want to go in one direction, the best route may involve going in another. This is the concept of 'obliquity': paradoxical as it sounds, many goals are more likely to be achieved when pursued indirectly. Whether overcoming geographical obstacles, winning decisive battles or meeting sales targets, history shows that oblique approaches are the most successful, especially in difficult terrain. Pre-eminent economist John Kay applies his provocative, universal theory to everything from international business to town planning and from football to managing forest fires. He shows why the most profitable companies are not always the most profit-oriented; why the richest men and women are not the most materialistic; and why the happiest people are not necessarily those who focus on happiness.
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Add this copy of Obliquity: Why Our Goals Are Best Achieved Indirectly to cart. $3.01, good condition, Sold by Off The Shelf rated 4.0 out of 5 stars, ships from Imperial, MO, UNITED STATES, published 2011 by Penguin Press.
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The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact (including the dust cover, if applicable). Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials.
Add this copy of Obliquity: Why Our Goals Are Best Achieved Indirectly to cart. $3.19, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2011 by Penguin Press.
Add this copy of Obliquity: Why Our Goals Are Best Achieved Indirectly to cart. $3.19, very good condition, Sold by ThriftBooks-Baltimore rated 5.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2011 by Penguin Press.
Add this copy of Obliquity: Why Our Goals Are Best Achieved Indirectly. to cart. $3.93, very good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2011 by Profile Books(GB).
Add this copy of Obliquity: Why Our Goals Are Best Achieved Indirectly to cart. $4.00, very good condition, Sold by HPB-Emerald rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2011 by Penguin Press.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Obliquity: Why Our Goals Are Best Achieved Indirectly to cart. $5.19, very good condition, Sold by HPB Inc. rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2011 by Penguin Press.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Obliquity: Why Our Goals Are Best Achieved Indirectly to cart. $7.91, fair condition, Sold by ClickGoodwill rated 5.0 out of 5 stars, ships from Indianapolis, IN, UNITED STATES, published 2012 by Penguin Publishing Group.
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Fair. This is a paper back book: Used-Acceptable: All pages and the cover are intact, but shrink wrap, dust covers, or boxed set case may be missing. Pages may include limited notes, highlighting, or minor water damage but the text is readable. Item may be missing bundled media.
Add this copy of Obliquity: Why Our Goals Are Best Achieved Indirectly to cart. $7.93, very good condition, Sold by HPB-Diamond rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2012 by Penguin Books.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Obliquity: Why Our Goals Are Best Achieved Indirectly to cart. $7.98, fair condition, Sold by tLighthouseBooks rated 4.0 out of 5 stars, ships from Onekama, MI, UNITED STATES, published 2011 by Penguin Press.
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Fair. Reading copy. May have signs of wear and previous use scuffs library copy highlighting writing and underlining. Dust jacket may be missing. 100% GUARANTEE! Shipped with delivery confirmation. If you're not satisfied with purchase please return item for full refund.
Add this copy of Obliquity: Why Our Goals Are Best Achieved Indirectly to cart. $7.99, very good condition, Sold by HPB-Emerald rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2011 by Penguin Press.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
