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The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.

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    eBook icon PDF eBook Multimodality and Genre

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    • Title: Multimodality and Genre by J. Bateman
    • Publisher: Springer Nature
    • Print ISBN: 9780230002562, 0230002560
    • eText ISBN: 9780230582323
    • Edition: 2008
    • Format: PDF eBook
    $29.70
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