How the world's most powerful software company creates technology, shapes markets and manages people. Beyond the unquestioned genius and vision of CEO Bill Gates, what accounts for Microsoft's astounding success? Microsoft commands the high ground of the information superhighway by owning the operating systems and basic programs that run on the world's 170 million computers. Drawing on two years of unrestricted access to confidential documents and data, eminent technology-scientists Cusumano ...
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How the world's most powerful software company creates technology, shapes markets and manages people. Beyond the unquestioned genius and vision of CEO Bill Gates, what accounts for Microsoft's astounding success? Microsoft commands the high ground of the information superhighway by owning the operating systems and basic programs that run on the world's 170 million computers. Drawing on two years of unrestricted access to confidential documents and data, eminent technology-scientists Cusumano and Selby reveal, for the first time, many of Microsoft's innermost secrets. Forty in-depth interviews with employees enabled the authors to identify seven key strategies which demonstrate exactly how Microsoft competes and operates. They reveal a style of leadership, organization, competition and product development which is both consistent with the company's loosely structured 'programmer' culture and remarkably effective for mass-market production of software. Managers and executives in many different industries will discover hundreds of invaluable lessons in this superbly readable book.
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Add this copy of Microsoft Secrets to cart. $14.94, good condition, Sold by Goldstone Books rated 4.0 out of 5 stars, ships from Ammanford, CARMS, UNITED KINGDOM, published 1997 by HarperCollins Business.
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Add this copy of Microsoft Secrets: How the World's Most Powerful to cart. $15.00, very good condition, Sold by The Warm Springs Book Company rated 5.0 out of 5 stars, ships from Fremont, CA, UNITED STATES, published by New York, NY, U.S.A. : Free Press, The, 1995.
Add this copy of Microsoft Secrets to cart. $15.09, good condition, Sold by Goldstone Books rated 4.0 out of 5 stars, ships from Ammanford, CARMS, UNITED KINGDOM, published 1996 by HarperCollins Business.
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Good. All orders are dispatched within 1 working day from our UK warehouse. Established in 2004, we are dedicated to recycling unwanted books on behalf of a number of UK charities who benefit from added revenue through the sale of their books plus huge savings in waste disposal. No quibble refund if not completely satisfied.
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Add this copy of Microsoft Secrets to cart. $34.95, very good condition, Sold by J.E. Miles, A Bookseller rated 5.0 out of 5 stars, ships from OCEANSIDE, CA, UNITED STATES, published 1995 by Free Press.