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Mediating the Message: Theories of Influences on Mass Media Content

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Mediating the Message: Theories of Influences on Mass Media Content - Shoemaker, Pamela J, Dr., and Reese, Stephen D
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This text provides a framework for evaluating and reviewing the factors that influence media content, or media sociology. It examines the influences on media content (the audience, media organizations, advertisers and government) and reviews past studies on mass media sociology.

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Mediating the Message: Theories of Influences on Mass Media Content 1995, Allyn & Bacon

ISBN-13: 9780801312519

2nd edition

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Mediating the Message: Theories of Influences on Mass Media Content 1991, Longman Publishing Group, New York, NY

ISBN-13: 9780801303074

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