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Media and Change Management: Creating a Path for New Content Formats, Business Models, Consumer Roles, and Business Responsibility

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Media and Change Management: Creating a Path for New Content Formats, Business Models, Consumer Roles, and Business Responsibility - Karmasin, Matthias (Editor), and Diehl, Sandra (Editor), and Koinig, Isabell (Editor)
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Change management is not just affected globally by environmental and social conditions, including political and technological changes, but also through convergence, which helps conceptualize change over the past decades. The media industry, in particular, is being challenged by the rise of social media, the crisis of refinancing especially for quality news media, the 'misinformation epidemic', and the changing role of legacy media. The evolving nature of media usage and communication, the rise of produsage and influencers, ...

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Media and Change Management: Creating a Path for New Content Formats, Business Models, Consumer Roles, and Business Responsibility 2023, Springer Nature Switzerland AG, Cham

ISBN-13: 9783030866822

Paperback

Media and Change Management: Creating a Path for New Content Formats, Business Models, Consumer Roles, and Business Responsibility 2022, Springer Nature Switzerland AG, Cham

ISBN-13: 9783030866792

Hardcover