Media U presents a provocative rethinking of the development of American higher education centered on the insight that universities are media institutions. Mark Garrett Cooper and John Marx argue that the fundamental goal of the American research university has been to cultivate audiences and convince them of its value.
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Media U presents a provocative rethinking of the development of American higher education centered on the insight that universities are media institutions. Mark Garrett Cooper and John Marx argue that the fundamental goal of the American research university has been to cultivate audiences and convince them of its value.
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Add this copy of Media U: How the Need to Win Audiences Has Shaped to cart. $4.00, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2018 by Columbia University Press.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Media U: How the Need to Win Audiences Has Shaped to cart. $5.94, very good condition, Sold by Midtown Scholar Bookstore rated 5.0 out of 5 stars, ships from Harrisburg, PA, UNITED STATES, published 2018 by Columbia University Press.
Add this copy of Media U: How the Need to Win Audiences Has Shaped to cart. $6.03, very good condition, Sold by Zebras Books rated 5.0 out of 5 stars, ships from Somerset, NJ, UNITED STATES, published 2018 by Columbia University Press.
Add this copy of Media U: How the Need to Win Audiences Has Shaped to cart. $6.36, fair condition, Sold by Midtown Scholar Bookstore rated 5.0 out of 5 stars, ships from Harrisburg, PA, UNITED STATES, published 2018 by Columbia University Press.
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Fair. Acceptable-This is a significantly damaged book. It should be considered a reading copy only. Please order this book only if you are interested in the content and not the condition. May be ex-library. PAPERBACK Standard-sized.
Add this copy of Media U: How the Need to Win Audiences Has Shaped to cart. $6.68, good condition, Sold by Midtown Scholar Bookstore rated 5.0 out of 5 stars, ships from Harrisburg, PA, UNITED STATES, published 2018 by Columbia University Press.
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Good-Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name-GOOD Standard-sized.
Add this copy of Media U: How the Need to Win Audiences Has Shaped to cart. $7.59, very good condition, Sold by Music Fiendz rated 5.0 out of 5 stars, ships from South Hackensack, NJ, UNITED STATES, published 2018 by Columbia University Press.
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Very Good. Size: 6x1x8; All orders professionally packed and shipped from the USA within 24 hours. Multilingual, friendly, and intelligent customer service!
Add this copy of Media U: How the Need to Win Audiences Has Shaped to cart. $10.39, very good condition, Sold by Half Price Books Inc rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2018 by Columbia University Press.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!