Media, Audience, and Social Structure presents an integrated overview of current sociological research on mass media and society. Specific questions addressed include the media s role in various social processes; how and why media organizations operate as they do; the relationships between media and special audiences; how to conceptualize and measure media effects and their impact on public opinion; and how to analyze (both qualitatively and quantitatively) media content.
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Media, Audience, and Social Structure presents an integrated overview of current sociological research on mass media and society. Specific questions addressed include the media s role in various social processes; how and why media organizations operate as they do; the relationships between media and special audiences; how to conceptualize and measure media effects and their impact on public opinion; and how to analyze (both qualitatively and quantitatively) media content.
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Add this copy of Media, Audience, and Social Structure to cart. $16.04, like new condition, Sold by West Coast Bookseller rated 4.0 out of 5 stars, ships from Moorpark, CA, UNITED STATES, published 1986 by SAGE Publications, Inc.
Add this copy of Media, Audience, and Social Structure to cart. $25.15, poor condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1986 by Sage Publications.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. In poor condition, suitable as a reading copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 650grams, ISBN: 0803925816.
Add this copy of Media, Audience, and Social Structure to cart. $33.15, poor condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1986 by Sage Publications, Inc.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. Book contains pencil & highlighter markings. In poor condition, suitable as a reading copy. Re-bound by library. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 650grams, ISBN: 0803925816.