MARKSTRAT3 is designed for teaching strategic marketing concepts. It incorporates theories of market and competitive behavior. Users are grouped into teams that are in direct competition in the simulated world. The teams will confront marketing problems and develop and implement strategies over as many as 12 simulated years. MARKSTRAT3: A Marketing Strategy Simulation is the user's guide that accompanies the MARKSTRAT3 simulation model software. Note: The MARKSTRAT3 software is not sold by ITP or South-Western College ...
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MARKSTRAT3 is designed for teaching strategic marketing concepts. It incorporates theories of market and competitive behavior. Users are grouped into teams that are in direct competition in the simulated world. The teams will confront marketing problems and develop and implement strategies over as many as 12 simulated years. MARKSTRAT3: A Marketing Strategy Simulation is the user's guide that accompanies the MARKSTRAT3 simulation model software. Note: The MARKSTRAT3 software is not sold by ITP or South-Western College Publishing. Professors should contact STRATAQUEST (Boston: 617-494-8282, Paris: 331.41.02.00.35) for details concerning licensing of the software.
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Add this copy of Markstrat3: the Strategic Marketing Simulation With to cart. $13.61, good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1997 by South Western Educational Publishing.
Add this copy of Markstrat3: the Strategic Marketing Simulation to cart. $15.74, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1997 by South-Western College Pub.
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Add this copy of Markstrat3: the Strategic Marketing Simulation to cart. $19.79, good condition, Sold by Goodwill of Silicon Valley rated 5.0 out of 5 stars, ships from San Jose, CA, UNITED STATES, published 1997 by South-Western College Pub.
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Supports Goodwill of Silicon Valley job training programs. The cover and pages are in Good condition! Any other included accessories are also in Good condition showing use. Use can included some highlighting and writing page and cover creases as well as other types visible wear.
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