The book is best suited as a resource for students in seminars dealing with marketing's role in society. At present it is the only book devoted entirely to the linkage between marketing and the quality-of-life concept. Upper-division and graduate collections. Choice This interdisciplinary collection of essays focuses on marketing's ability to improve the prevailing quality of life in a society. It provides general philosophies for marketing practitioners, teachers, and researchers to explore and evaluate, and offers ...
Read More
The book is best suited as a resource for students in seminars dealing with marketing's role in society. At present it is the only book devoted entirely to the linkage between marketing and the quality-of-life concept. Upper-division and graduate collections. Choice This interdisciplinary collection of essays focuses on marketing's ability to improve the prevailing quality of life in a society. It provides general philosophies for marketing practitioners, teachers, and researchers to explore and evaluate, and offers specific criteria for practicing marketing with positive quality of life consequences.
Read Less
Add this copy of Marketing and the Quality-of-Life Interface to cart. $6.45, very good condition, Sold by BookHolders rated 5.0 out of 5 stars, ships from Gambrills, MD, UNITED STATES, published 1987 by Praeger.
Add this copy of Marketing and the Quality-of-Life Interface to cart. $8.95, good condition, Sold by Sessions Book Sales rated 3.0 out of 5 stars, ships from Birmingham, AL, UNITED STATES, published 1987 by Quorum Books.
Add this copy of Marketing and the Quality-of-Life Interface to cart. $15.00, very good condition, Sold by LINCBOOK rated 3.0 out of 5 stars, ships from Foster, RI, UNITED STATES, published 1987 by Quorum Books.
Add this copy of Marketing and the Quality-of-Life Interface to cart. $45.71, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1987 by Praeger.
Add this copy of Marketing and the Quality-of-Life Interface to cart. $85.96, like new condition, Sold by Rob the Book Man rated 4.0 out of 5 stars, ships from Vancouver, WA, UNITED STATES, published 1987 by Westport, Connecticut, U.S.A. : Quorum Books.
Add this copy of Marketing and the Quality-Of-Life Interface to cart. $101.99, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 1987 by Quorum Books.
Add this copy of Marketing and the Quality-Of-Life Interface to cart. $108.43, new condition, Sold by Ria Christie Books rated 5.0 out of 5 stars, ships from Uxbridge, MIDDLESEX, UNITED KINGDOM, published 1987 by Praeger.
