Shows how to develop a complete and consistent personal financial planning service. Discusses the underlying ideas, strategies, and techniques needed to formulate and market that service. Emphasis is on strategic marketing, that is, how to find clients. Jones discusses the market for personal financial planning services; laws, codes, and ethics; developing your service; the marketing process, including positioning, and pricing your services; designing your products and services; the competition; media techniques; handling ...
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Shows how to develop a complete and consistent personal financial planning service. Discusses the underlying ideas, strategies, and techniques needed to formulate and market that service. Emphasis is on strategic marketing, that is, how to find clients. Jones discusses the market for personal financial planning services; laws, codes, and ethics; developing your service; the marketing process, including positioning, and pricing your services; designing your products and services; the competition; media techniques; handling the client, and much more.
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Add this copy of Marketing Your Financial Planning Services: a Guide for to cart. $18.95, very good condition, Sold by Broad Street Books rated 5.0 out of 5 stars, ships from Branchville, NJ, UNITED STATES, published 1988 by Wiley.
Add this copy of Marketing Your Financial Planning Services: a Guide for to cart. $32.53, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1988 by Wiley.