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Marketing Your Dreams: Business and Life Lessons from Bill Veeck, Baseball's Promotional Genius

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Marketing Your Dreams: Business and Life Lessons from Bill Veeck, Baseball's Promotional Genius - Williams, Pat, and Weinreb, Michael
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Bill Veeck marketed, promoted, and sold baseball like no one before him and like no one since. Influenced and inspired by the classic sports book Veeck: As in Wreck, veteran author and motivational speaker Pat Williams has penned his 19th book, Marketing Your Dreams: Business and Life Lessons from Bill Veeck, Baseball's Marketing Genius. Williams, senior vice president of the NBA's Orlando Magic, insists that Marketing Your Dreams isn't a Bill Veeck biography; instead, it's a book about success, a book about one of the most ...

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Marketing Your Dreams: Business and Life Lessons from Bill Veeck, Baseball's Promotional Genius 2000, Sports Publishing LLC, Urbana-Champaign, IL

ISBN-13: 9781582611822

Hardcover