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Marketing National Parks for Sustainable Tourism

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Marketing National Parks for Sustainable Tourism - Wearing, Stephen L, and Schweinsberg, Stephen, and Tower, John
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This book offers a comprehensive overview of the key principles and challenges involved in tourism marketing in a national park context. It provides a framework to apply marketing principles to inform practices and guide the sustainable management of national parks and protected areas.

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Marketing National Parks for Sustainable Tourism 2016, Channel View Publications, Bristol

ISBN-13: 9781845415570

Trade paperback

Marketing National Parks for Sustainable Tourism 2016, Channel View Publications, Bristol

ISBN-13: 9781845415587

Hardcover