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Managing Business Relationships - Ford, David, and Gadde, Lars-Erik, and Hakansson, Hakan
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No company is an island in the world of business. Each company is locked into a complex network of relationships with its customers, suppliers and other counterparts. What happens in these relationships is critical to the success of any business. Managing a company's relationships and its position in the network is a central, but often misunderstood aspect of business. This new edition of Managing Business Relationships aims to help managers and students understand the reality of business networks and how to manage in ...

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Managing Business Relationships 2011, John Wiley & Sons Inc, New York

ISBN-13: 9780470721094

3rd edition

Paperback

Managing Business Relationships 2003, Wiley, Chichester, England

ISBN-13: 9780470851258

2nd Revised edition

Trade paperback

Managing Business Relationships 1998, Wiley, Chichester, England

ISBN-13: 9780471970750

Trade paperback