A guide to the use of market response models for planning and forecasting. The text can serve as a text for graduate students in marketing, as a guide for marketing scientists and as a handbook for marketing professionals. In each case the purpose has been the same: to capture the essence of a technique so advanced it has changed the style of marketing mix decision making.
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A guide to the use of market response models for planning and forecasting. The text can serve as a text for graduate students in marketing, as a guide for marketing scientists and as a handbook for marketing professionals. In each case the purpose has been the same: to capture the essence of a technique so advanced it has changed the style of marketing mix decision making.
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Add this copy of Lonely Planet Cyprus to cart. $3.00, good condition, Sold by GeorgeCrossBooks rated 5.0 out of 5 stars, ships from Lexington, MA, UNITED STATES, published 2000 by Lonely Planet.
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Good/Wraps. . Ex-lib trade paperback, good condition, w. the usual stamps, marks, labels, pockets. lightly rubbed wraps--lt marks, v. ltly bumped corners. Cln and tight.
Add this copy of Lonely Planet Cyprus (Travel Survival Kit) to cart. $5.32, very good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 2000 by Lonely Planet.
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Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included.
Add this copy of Lonely Planet Cyprus (Travel Survival Kit) to cart. $30.23, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2000 by Lonely Planet Publications.
