Kiss & Sell: Writing for Advertising discusses different subjects and media, from print and broadcast to interactive media, as well as tactics and strategies employed by copywriters. Commentary, example and advice from leading players in the advertising world offer the aspiring professional important insight and meaningful guidance. Detailed explanations outline the aims of various work and how it was achieved. As a copywriter, your job is not to amuse or entertain, but rather to sell products. By examining the campaigns ...
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Kiss & Sell: Writing for Advertising discusses different subjects and media, from print and broadcast to interactive media, as well as tactics and strategies employed by copywriters. Commentary, example and advice from leading players in the advertising world offer the aspiring professional important insight and meaningful guidance. Detailed explanations outline the aims of various work and how it was achieved. As a copywriter, your job is not to amuse or entertain, but rather to sell products. By examining the campaigns here, youll see why writing copy is as much a craft as it is an art, and, along the way, you'll learn how to succeed in this glamorous but cutthroat industry.
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Add this copy of Kiss & Sell Writing for Advertising: Redesigned & to cart. $28.44, very good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2006 by AVA Publishing.
Add this copy of Kiss & Sell: Writing for Advertising Redesigned and to cart. $28.44, good condition, Sold by Goodwill Southern California rated 4.0 out of 5 stars, ships from Los Angeles, CA, UNITED STATES, published 2006 by AVA Publishing.
Add this copy of Kiss & Sell: Writing for Advertising Redesigned and to cart. $34.20, good condition, Sold by Goodwill Industries rated 4.0 out of 5 stars, ships from Miami, FL, UNITED STATES, published 2006 by AVA Publishing.
Add this copy of Kiss & Sell: Writing for Advertising Redesigned and to cart. $43.92, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2006 by AVA Publishing.
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Add this copy of Kiss & Sell: Writing for Advertising Redesigned and to cart. $67.15, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2006 by AVA Publishing.
Add this copy of Kiss and Sell: Redesigned & Rekissed to cart. $100.25, good condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2006 by Ava Publishing.
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This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1050grams, ISBN: 9782940373468.
Add this copy of Kiss & Sell: Writing for Advertising Redesigned and to cart. $109.57, new condition, Sold by GridFreed rated 4.0 out of 5 stars, ships from North Las Vegas, NV, UNITED STATES, published 2006 by AVA Publishing.