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Kellogg on Technology & Innovation - Gulati, Ranjay (Editor), and Sawhney, Mohanbir (Editor), and Paoni, Anthony (Editor)
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The future of business technology This book examines the exciting new technologies that will soon be entering the workplace. The experts from the Kellogg School of Management offer a uniquely business-oriented approach and perspective on the subject. The editors provide not only an overview of the lure and promise of these domains but also a rich account of the business propositions underlying the commercialization of these efforts. There is also a discussion on alternative business models surrounding each technology as ...

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Kellogg on Technology & Innovation 2002, John Wiley & Sons, Hoboken, NJ

ISBN-13: 9780471235927

Hardcover