Positioned at the intersection of international business, international economics and business economics, and taking a macroeconomic approach, this contemporary and accessible text not only deals with business issues in Europe, but with the external trading relationships of the EU and the position of European firms in a globalised economy.
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Positioned at the intersection of international business, international economics and business economics, and taking a macroeconomic approach, this contemporary and accessible text not only deals with business issues in Europe, but with the external trading relationships of the EU and the position of European firms in a globalised economy.
Read Less