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Indian Business Culture: An Insider's Guide

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Indian Business Culture: An Insider's Guide - Desai, Rajiv (Preface by), and Butterworth
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Indian Business Culture addresses the cultural issues related to doing business in India. It looks at the impact of history and politics on business practice, and provides case studies to show how different companies have fared in India. India is one of the most rapidly developing economies in the world. Increasing numbers of multi-national companies are investing in large-scale projects in India, and business is booming. India is also a country of great racial and cultural diversity, often misunderstood by the world at ...

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Indian Business Culture: An Insider's Guide 1999, Butterworth-Heinemann, Oxford, England

ISBN-13: 9789810093273

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