Imaging in Advertising: Verbal and Visual Codes of Commerce

Through a series of case studies, Fern L. Johnson examines how verbal and visual images produce meaning, exploring advertisements for cigarettes, alcohol, and cosmetics. Read More

Through a series of case studies, Fern L. Johnson examines how verbal and visual images produce meaning, exploring advertisements for cigarettes, alcohol, and cosmetics. Read Less

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  	This is a digital edition of this title. Rent eBook (2 Options) 180 Day Rental: $26.95 (Expires Jun 09, 2025) 365 Day Rental: $31.85 (Expires Dec 11, 2025) Buy eBook Lifetime Access: $48.99 Title: Imaging in Advertising by Fern L. Johnson Publisher: Taylor & Francis Print ISBN: 9780415978828, 0415978823 eText ISBN: 9781135865214 Edition: 2007 1st edition Format: EPUB eBook	$26.95 Rent eBook This is a digital eBook Nothing will be shipped to you Works with web browsers and the VitalSource app on all Windows, Mac, Chromebook, Kindle Fire, iOS, and Android devices Most eBooks are returnable within 14 days of purchase Questions? See our eBook FAQ