The business editor of "The New York Times," who has chronicled the rise and fall of hundreds of startups, offers a fresh look at what it takes to make it as an entrepreneur. In this insightful book, Bowers analyzes the common characteristics of more than 50 small-business owners and their companies.
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The business editor of "The New York Times," who has chronicled the rise and fall of hundreds of startups, offers a fresh look at what it takes to make it as an entrepreneur. In this insightful book, Bowers analyzes the common characteristics of more than 50 small-business owners and their companies.
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