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How to Start a Magazine: And Publish It Profitably

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How to Start a Magazine: And Publish It Profitably - Kobak, James B, Jr.
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Anyone who wants to start a magazine and doesn't own this book is a fool.-Victor Navasky, Publisher, The Nation Timely and informative, this book explains all the steps needed in planning, testing, and executing the startup of a successful magazine. But more than this, the book serves as a resource for understanding how profitable magazine publishing is carried out, as well as the current situation in the magazine field, including branding over the Internet and other media.

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How to Start a Magazine: And Publish It Profitably 2006, M. Evans and Company

ISBN-13: 9781590771204

Trade paperback

How to Start a Magazine: And Publish It Profitably 2002, M. Evans and Company, New York, NY

ISBN-13: 9780871319272

Hardcover