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How to Market Your Book: A book marketing manual for both self-published and traditionally published authors

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How to Market Your Book: A book marketing manual for both self-published and traditionally published authors - Morrison, Lynn
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These days, regardless of whether a book is self-published or traditionally published, there will be an expectation on the author to take an active role in marketing their book. Based on a series of interviews with successful authors from both sides of the publishing divide and both sides of the pond, Lynn lays out in detail the marketing strategies that have worked for them, alongside an explanation of how book marketing works based on her own long-standing career as a senior marketing exec. From developing social media ...

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How to Market Your Book: A book marketing manual for both self-published and traditionally published authors 2020, Fairlight Books, Oxford

ISBN-13: 9781912054442

Paperback