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How to Conduct Telephone Surveys

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How to Conduct Telephone Surveys - Bourque, Linda B, and Fielder, Eve P
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"The writing style is good, clear, and accurate, with a logical presentation of material. The checklists are effective learning aids." --Carol J. Lancaster, Medical University of South Carolina When should you use a telephone survey, and how do you transform completed telephone interviews into an analyzable, machine-readable data file? This book shows readers how to develop and administer telephone surveys (with particular attention to paper-and-pencil administration) and prepare the results for analysis. Using detailed ...

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How to Conduct Telephone Surveys 2002, Sage Publications, Inc, Thousand Oaks

ISBN-13: 9780761925910

2nd edition

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