For today's busy health care professional, clinical expertise is not enough: one also has to know the market. Richard Thomas's step-by-step guide for developing a marketing plan and carrying out a successful campaign offers a hands-on approach to proven methods for staying a step ahead of the healthcare marketing game. From promotions to pricing, this book clearly and succinctly explains the range of marketing activities and techniques.
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For today's busy health care professional, clinical expertise is not enough: one also has to know the market. Richard Thomas's step-by-step guide for developing a marketing plan and carrying out a successful campaign offers a hands-on approach to proven methods for staying a step ahead of the healthcare marketing game. From promotions to pricing, this book clearly and succinctly explains the range of marketing activities and techniques.
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Add this copy of Health Services Marketing: A Practitioner's Guide to cart. $65.75, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2007 by Springer.
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New. Trade paperback (US). Glued binding. 164 p. Contains: Unspecified, Illustrations, black & white, Tables, black & white. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
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Add this copy of Health Services Marketing: a Practitioner's Guide to cart. $147.66, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2007 by Springer.