What role does mass communication play in shaping public opinion? Why is advertising so effective as a means of political persuasion? How have technical advances in communication altered the processes of policy and decision making? The massive, 28 chapter Handbook of Political Communication addresses these and other questions in this evolving field. It is the first book to comprehensively address the origins, future potential and findings of the field. "This book is, without pretense, a scholarly work, and it uses ...
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What role does mass communication play in shaping public opinion? Why is advertising so effective as a means of political persuasion? How have technical advances in communication altered the processes of policy and decision making? The massive, 28 chapter Handbook of Political Communication addresses these and other questions in this evolving field. It is the first book to comprehensively address the origins, future potential and findings of the field. "This book is, without pretense, a scholarly work, and it uses scholarly approaches to the entire field of political communication...As Ed McMahon might say, "EVERYTHING you would ever want to know about political communication is here in this one volume!" You are right, en
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Add this copy of Handbook of Political Communication to cart. $21.95, good condition, Sold by Alplaus Books rated 5.0 out of 5 stars, ships from Alplaus, NY, UNITED STATES, published 1981 by SAGE Publications, Inc.
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Seller's Description:
Good. Size: 9x6x2; Signed and inscribed by one of the editors, Keith R. Sanders, to previous owner. Light foxing to top edge, else gentle wear. Pages unmarked.
Add this copy of Handbook of Political Communication to cart. $46.51, poor condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1981 by Sage Publications.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. Book contains pen & pencil markings. In poor condition, suitable as a reading copy. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1400grams, ISBN: 0803917147.
