"This book answers the most critical questions facing CEOs today. How can legacy companies reverse-engineer it into their DNA in an authentic and meaningful way? And how can leaders harness its power to create compelling products and services for a new generation of socially-conscious consumers that attract the best employee talent who want to do meaningful work? In this ground-breaking book, Bobby Jones and Afdhel Aziz share revolutionary principles based on their deep experience as co-founders of the world's most ...
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"This book answers the most critical questions facing CEOs today. How can legacy companies reverse-engineer it into their DNA in an authentic and meaningful way? And how can leaders harness its power to create compelling products and services for a new generation of socially-conscious consumers that attract the best employee talent who want to do meaningful work? In this ground-breaking book, Bobby Jones and Afdhel Aziz share revolutionary principles based on their deep experience as co-founders of the world's most inspiring purpose consultancy Conspiracy of Love (with Fortune 500 clients like Adidas, Red Bull, Oreo, and Microsoft)This bookis the essential handbook for corporate leaders wishing to unleash the power that creates inspired innovation, engaged employees, and new frontiers for growth"--
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Add this copy of Good is the New Cool Guide to Conscious Business Format to cart. $19.54, new condition, Sold by indoo rated 4.0 out of 5 stars, ships from Avenel, NJ, UNITED STATES, published 2025 by Wiley.
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Add this copy of Good is the New Cool Guide to Conscious Business: How to cart. $24.00, new condition, Sold by Just one more Chapter, ships from Miramar, FL, UNITED STATES, published 2025 by Wiley.
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