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Game on: How Sports Media Grew Up, Sold Out, and Got Personal with Billions of Fans

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Game on: How Sports Media Grew Up, Sold Out, and Got Personal with Billions of Fans - Bockino, David
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Game On tells the story of how and why the sports media industry grew to become one of the most important and profitable components of the global entertainment landscape.

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Game on: How Sports Media Grew Up, Sold Out, and Got Personal with Billions of Fans 2024, University of Nebraska Press

ISBN-13: 9781496233172

Hardcover