Add this copy of Fear of Persuasion to cart. $5.00, very good condition, Sold by JDH Lawton OK rated 5.0 out of 5 stars, ships from LAWTON, OK, UNITED STATES, published 1997 by American Enterprise Institute Press.
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Seller's Description:
Very good. Trade paperback (US). Glued binding. 116 p. Focus-On-Issues. Audience: General/trade. LCCN 97037977 Type of material Book Personal name Calfee, John E., 1941-Main title Fear of persuasion: a new perspective on advertising and regulation / John E. Calfee. Published/Created Monnaz, Switerland: Agora; La Vergne, TN: Distributed in North America by the AEI Press, c1997. Description ix, 116 p. : ill.; 21 cm. ISBN 2940124027 (alk. paper) LC classification HF5821. C148 1997 Subjects Advertising. Advertising--Psychological aspects. Persuasion (Psychology) Advertising laws--United States. Notes Includes bibliographical references. Series Focus-on-issues Focus-on-issues (Monnaz, Switzerland) Dewey class no. 659.1/01/9
