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Exploring techniques of analysis and evaluation in strategic management

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Exploring Techniques of Analysis and Evaluation in Strategic Management - Ambrosini, Veronique, and Johnson, Gerry, and Scholes, Kevan
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Exploring Techniques of Analysis and Evaluation in Strategy, aims to provide an expanded coverage of the techniques of strategic management, thereby complementing the main text. The book contains nineteen articles of which 9 are written by the Strategic Planning Society's Workshop Leaders. The articles are practical rather than discursive, and each one deals with an individual tool or technique that is useful for effective strategic management. The tools and techniques fall into three categories which will be used to carry ...

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Exploring Techniques of Analysis and Evaluation in Strategic Management 1998, Addison Wesley, Boston

ISBN-13: 9780135706800

Paperback