This text will provide students with a concise overview of the techniques, supporting theories and strategic and tactical decision-making processes involved in marketing communications.
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This text will provide students with a concise overview of the techniques, supporting theories and strategic and tactical decision-making processes involved in marketing communications.
Read Less
Add this copy of Essentials of Marketing Communications to cart. $45.95, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2006 by Pearson College Div.
