Within the field of strategic management, competitive strategy is concerned with the core issues of where and how to compete. This book is concerned with strategy at the individual business unit (or SBU) level. It asks the following questions: Where should we compete? What products should we compete with? How will we gain sustainable competitive advantage in these chosen markets? It focuses on these issues and provides a unique framework for developing viable competitive strategies using two interrelated matrices: the ...
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Within the field of strategic management, competitive strategy is concerned with the core issues of where and how to compete. This book is concerned with strategy at the individual business unit (or SBU) level. It asks the following questions: Where should we compete? What products should we compete with? How will we gain sustainable competitive advantage in these chosen markets? It focuses on these issues and provides a unique framework for developing viable competitive strategies using two interrelated matrices: the customer matrix, and the producer matrix.
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Add this copy of Essence Competitive Strategy to cart. $2.29, good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 1994 by Prentice Hall.
Add this copy of Essence of Competitive Strategy, the (the Essence of to cart. $12.05, very good condition, Sold by Reuseabook rated 4.0 out of 5 stars, ships from Gloucester, GLOS, UNITED KINGDOM, published 1994 by Prentice Hall Ptr.
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Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine.
Add this copy of Essence of Competitive Strategy, the to cart. $31.24, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1995 by Pearson P T R.
Add this copy of Essence of Competitive Strategy, the to cart. $73.00, new condition, Sold by GridFreed rated 5.0 out of 5 stars, ships from North Las Vegas, NV, UNITED STATES, published 1995 by Pearson P T R.
Add this copy of Essence of Competitive Strategy, the to cart. $92.40, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1995 by Pearson P T R.