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Entrepreneurship: A Small Business Approach

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Entrepreneurship: A Small Business Approach - Bamford, Charles, and Bruton, Gary, and Bamford Charles
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Entrepreneurship: A Small Business Approachtakes a hands-on, problem-based learning approach that works through real problems faced by entrepreneurs and small business owners. Using real-world scenarios and exercises throughout it puts the student in the roles of financial analyst, marketer, and business owner in order to find solutions. With a solid emphasis on research and the most current environmental conditions in small businesses, and the authors backgrounds in strategy, this text provides a solid foundation in ...

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Entrepreneurship: A Small Business Approach 2010, Irwin/McGraw-Hill, New York, NY

ISBN-13: 9780073403113

Trade paperback

Entrepreneurship: A Small Business Approach 2010, McGraw Hill Higher Education, London

ISBN-13: 9780071221221

Paperback