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Entrepreneurial Small Business (ESB) provides students with a clear vision of small business as it really is today. It focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. The goal of the companies described in this textbook is personal independence with financial security; not market dominance with extreme wealth. Traditional beliefs and models in small business are discussed, as well as the latest findings and best practices from academic and consulting arenas. ...

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    eBook icon EPUB eBook Entrepreneurial Small Business

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    • Title: Entrepreneurial Small Business by Jerome Katz
    • Publisher: McGraw-Hill Higher Education (US)
    • Print ISBN: 9781260260540, 1260260542
    • eText ISBN: 9781260676686
    • Edition: 2020 6th edition
    • Format: EPUB eBook
    $65.00
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