Recent work has begun to provide broad insight into the role and nature of innovation targeted at the bottom of the pyramid or the 4 billion poor in the global marketplace. Examples of such a focus include the business literature and the literature on social entrepreneurship as well as partnerships between business, government, and non-profit organizations to address the problems faced by the global poor. This book specifically examines two sides to the equation when studying subsistence marketplaces, viewing individuals ...
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Recent work has begun to provide broad insight into the role and nature of innovation targeted at the bottom of the pyramid or the 4 billion poor in the global marketplace. Examples of such a focus include the business literature and the literature on social entrepreneurship as well as partnerships between business, government, and non-profit organizations to address the problems faced by the global poor. This book specifically examines two sides to the equation when studying subsistence marketplaces, viewing individuals as both consumers and entrepreneurs. It briefly describes research on low-literate, poor buyers and sellers in Tamil Nadu, India, leading to the development of an innovative educational program that combines basic business education and consumer education.
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Add this copy of Enabling Consumer and Entrepreneurial Literacy in to cart. $103.32, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2013 by Springer.
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New. Print on demand Education in the Asia-Pacific Region: Issues, Concerns and Prospects . XXIV, 223 p. Intended for professional and scholarly audience.
Add this copy of Enabling Consumer and Entrepreneurial Literacy in to cart. $103.32, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2008 by Springer.
Choose your shipping method in Checkout. Costs may vary based on destination.
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New. Print on demand Sewn binding. Cloth over boards. 223 p. Contains: Unspecified, Tables, black & white, Figures. Education in the Asia-Pacific Region: Issues, Concerns and P, 12.
Add this copy of Enabling Consumer and Entrepreneurial Literacy in to cart. $129.50, new condition, Sold by Ria Christie Books rated 5.0 out of 5 stars, ships from Uxbridge, MIDDLESEX, UNITED KINGDOM, published 2008 by Springer.
