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Elegant Design: A Designer's Guide to Harnessing Aesthetics

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Elegant Design: A Designer's Guide to Harnessing Aesthetics - Iandoli, Luca, and Zollo, Giuseppe
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"Analyzing the work of great artists and designers, with the help of psychology, Elegant Design identifies actionable aesthetic strategies to achieve effective design. It shows how to use these strategies to create visual formats that maximize meaning while using minimum information: the outcome is effective complexity. With case studies in design that successfully navigate complexity and simplicity, such as Nest, and with a variety of exercises at the end of each chapter to train your brain to use aesthetics in this way, ...

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Elegant Design: A Designer's Guide to Harnessing Aesthetics 2022, Bloomsbury Visual Arts, New York

ISBN-13: 9781350174269

Trade paperback

Elegant Design: A Designer's Guide to Harnessing Aesthetics 2022, Bloomsbury Visual Arts, New York

ISBN-13: 9781350177451

Hardcover