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Business managers know that cost-cutting measures cannot create long-term growth--greater revenues require sustained innovation. In this book, Tucker provides a practical step-by-step method any business can use to identify opportunities and encourage innovations that capitalize on them.

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    eBook icon EPUB eBook Driving Growth Through Innovation: How Leading Firms Are Transforming Their Futures

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    • Title: Driving Growth Through Innovation: How Leading Firms Are Transforming Their Futures by Tucker, Robert B.
    • Publisher: Berrett-Koehler
    • Print ISBN: 9781576754955, 1576754952
    • eText ISBN: 9781609944360
    • Edition: 2008 2nd edition
    • Format: EPUB eBook
    $18.06
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