Comprehensive exploration of word of mouth advertising as a separate and equal marketing tool to traditional media advertising, public relations, and product presentation. Includes an analysis of word of mouth concepts that work and those that don't, a detailed description of word of mouth programs that any business or organization can implement immediately, and an explanation of particular techniques that can be employed in the development of new word of mouth programs.
Read More
Comprehensive exploration of word of mouth advertising as a separate and equal marketing tool to traditional media advertising, public relations, and product presentation. Includes an analysis of word of mouth concepts that work and those that don't, a detailed description of word of mouth programs that any business or organization can implement immediately, and an explanation of particular techniques that can be employed in the development of new word of mouth programs.
Read Less
Add this copy of Don't Take Our Word for It: Everything You Need to Know to cart. $1.59, good condition, Sold by Poquette's Books rated 5.0 out of 5 stars, ships from Dewitt, MI, UNITED STATES, published 1998 by Bookworld Services.
Add this copy of Don't Take Our Word for It! : Everything You Need to to cart. $1.59, very good condition, Sold by Mr. Bob's Books rated 3.0 out of 5 stars, ships from Fruitland Park, FL, UNITED STATES, published 1998 by Bookworld Services.
Add this copy of Don't Take Our Word for It! : Everything You Need to to cart. $3.74, very good condition, Sold by HPB Inc. rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1998 by Americas Group.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Don't Take Our Word for It!: Everything You Need to to cart. $31.22, like new condition, Sold by Hay-on-Wye Booksellers rated 3.0 out of 5 stars, ships from Hereford, UNITED KINGDOM, published 1998 by Americas Group.
Add this copy of Don't Take Our Word for It! : Everything You Need to to cart. $31.36, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1998 by Americas Group.
Add this copy of Don't Take Our Word for It! to cart. $56.54, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1998 by Americas Group.