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Dieter Rams: Ten Principles for Good Design - De Jong, Cees W (Editor), and Klemp, Klaus (Contributions by), and Mattie, Erik (Contributions by)
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For decades, anyone who cared about product design looked to the Braun label when choosing their appliances, radios, and other consumer items. Now Dieter Rams, the guiding force behind the Braun look, breaks down his design principles and processes in this elegant book. Enumerating each of his ten principles such as good design is innovative; good design is aesthetic; good design is useful, etc., this book presents one hundred items that embody these guidelines. Readers will find items that are familiar such as the ...

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Dieter Rams: Ten Principles for Good Design 2021, Prestel Publishing

ISBN-13: 9783791387321

Trade paperback

Dieter Rams: Ten Principles for Good Design 2017, Prestel, Munich

ISBN-13: 9783791383668

Hardcover