Die Marketing-Gleichung

The reputation of traditional marketing techniques as an essential component of corporate success has declined in recent years. This book, already in its second edition, offers a practical approach to value-oriented management, serving as the basis Read More

The reputation of traditional marketing techniques as an essential component of corporate success has declined in recent years. This book, already in its second edition, offers a practical approach to value-oriented management, serving as the basis Read Less

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  	This is a digital edition of this title. Buy eBook Lifetime Access: $56.00 Title: Die Marketing-Gleichung by Dirk Lippold Publisher: De Gruyter Print ISBN: 9783110426816, 3110426811 eText ISBN: 9783110439762 Edition: 2015 2nd edition Format: EPUB eBook	$56.00 Buy eBook This is a digital eBook Nothing will be shipped to you Works with web browsers and the VitalSource app on all Windows, Mac, Chromebook, Kindle Fire, iOS, and Android devices Most eBooks are returnable within 14 days of purchase Questions? See our eBook FAQ